Wissenswertes

Key Takeaways: Rudzki (Peec AI) analyzed 5 million query fanouts across ChatGPT, Perplexity, and Grok (April, 2026) and found: Perplexity commonly just simplifies your query - not much insight for optimization (1.4 fanouts per prompt) ChatGPT commonly adds brands, comparisons, and reviews - crucial for optimization for AI search (2.1 fanouts per prompt) Grok runs a full research brief with year modifiers and site: operators - the richest signal of all if you want to optimize

Key Takeaways: Konitzny analyzed one prompt in 10 different markets in ChatGPT, Perplexity and AI Mode ""I need a juicer that produces little waste and is not very loud. Price doesn't matter."" Retrieval via Peec AI 10 Markets: US, DE, FR, NL, UK, IT, DK, AUT Listicles: biggest share on average, but massive variance by market → dominate the US. In Germany and the UK, they account for roughly half that share (US: 53.9% / DE: 25.9% / UK: 25.7%) Reddit: almost entirely a US phen

Key Takeaways: Google introduces new AI Mode features in Chrome (first for desktop devices in Chrome): Opens links within AI Mode directly side by side (left AI Mode, right Website / TikTok / YouTube) Select recent tabs and add them to your search (e.g. hotels oder destinations you like or personal notes from Drive or JIRA or even ChatGPT) Shepard expects disadvantages for publishers and site owners "The user may see your site, but they never leaves Google. Another brick in t