Harpreet: Google AI Overviews cite X.com Posts more and more
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Key Takeaways:
Harpreet shows Ahrefs data on AI Overview citations of X.com that are increasing since March 2026 to July 2026 from approx. 250.000 to 900.000 citations
As Ray raises concerns about how trustful and truthful X Posts are (and other social media platforms)
Andell shows that the same is happening in Google Discover: Acceleration from the beginning of May (~38k), then a climb to ~65k by the end of the month, with the percentage visibility also doubling.
After introducing Social Media profiles to Google Search Console and other AI Search chats surfacing more and more social content such as LinkedIn posts or YouTube videos it is clear: In the era of AI a human touch is needed
Consequently, be present on Social Media platforms and provide insightful, original content not only for the target groups of those platforms but for extending your reach into (new) Search Features
Google Discover data
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