Konitzny: Measures for AI Visibility depend on Market or Language

Key Takeaways:

Konitzny analyzed one prompt in 10 different markets in ChatGPT, Perplexity and AI Mode
- ""I need a juicer that produces little waste and is not very loud. Price doesn't matter.""
- Retrieval via Peec AI
- 10 Markets: US, DE, FR, NL, UK, IT, DK, AUT
Listicles: biggest share on average, but massive variance by market → dominate the US. In Germany and the UK, they account for roughly half that share (US: 53.9% / DE: 25.9% / UK: 25.7%)
Reddit: almost entirely a US phenomenon (US: 6.9% / FR: 0.0% / IT: 0.0%) = The US alone drives 40% of all Reddit citations across all 10 markets combined → If your market isn't the US, Reddit barely exists as an AI source *I personally cannot confirm that - in German YMYL I can see lots of Reddit sources
Amazon: concentrated in two markets, invisible elsewhere (IT: 14.8% / UK: 8.3%) → IT + UK account for 70% of all Amazon citations in the dataset
YouTube appeared in all 10 markets. No other source type can claim that. But no, it is not the new listicle. → Share per market ranges from (DK, NL: 0.9% to US: 6.9%) → UK leads total YouTube citations with 18% of the cross-market total *I personally do see a lot of YouTube sources in German YMYL, though not as many as in English results
Key Takaway:
- Monitor your market and competition precisely
- Adjust measures according to findings

Sources: