Wissenswertes

Key Takeaways: According to AlsoAsked Data on English queries the share of AI generated People Also Ask in Google SERPs increased from 17,8% to 37,8% . According to my observations this is likely similar in German/Germany Thus, data points in Google Search Console and tracking tools likely affected as spots for direct mentions and links are taken over bei AI Overviews-like answers Update 12/25 : while the maximum was hit in October (41.4%) Google seemed to have doubled down

Key Takeaways: Nach der Ankündigung am 07.10. ist nun auch seit dem 13.10. der AI Mode bzw. KI Modus in Deutschland ausgerollt Mit der Integration in der Suchleiste wird der AI Mode prominent angeteasert Christian Kunz fasst es gut zusammen: " Das Ergebnis dürften deutlich weniger Klicks sein. Das zeigen aktuelle Studien. Dabei dürfte klar sein: Der KI-Modus wird bleiben, und Websitebetreiber und SEOs müssen damit zurechtkommen . Dafür gibt es verschiedene strategische Ansät

Key Takeaways: After n8n, Zapier & others now OpenAI launched its own workflow builder to build AI workflows for OpenAI Models: OpenAI Agent Builder Agent Builder enables users to create multi-Agent environments with tools , guardrails , vector storages , IF-ELSE-flow logics and more in a no-code UI Contrary, Google offers a Python library to create multi-Agent environments: Google SDK LangChain comments: "Not another workflow builder" Visual workflow builders are not “low”

Key Takeaways: "AI-powered agentic web browser that acts like your personal travel assistant. Expedia is one of Comet’s launch partners,...

Key Takeaways: Lohwasser's Monitoring zeigt, dass ChatGPT & Azure ihre älteren 4o-Modelle schlechter/dümmer gemacht haben (auch gepinnte...

Key Takeaways: Based on Stripe users will be able to do the checkout in ChatGPT thus being able to use it an AI Agent to buy products "This marks the next step in agentic commerce, where ChatGPT doesn’t just help you find what to buy, it also helps you buy it. For shoppers, it’s seamless: go from chat to checkout in just a few taps. For sellers, it’s a new way to reach hundreds of millions of people while keeping full control of their payments, systems, and customer relations

Key Takeaways: Peham (OtterlyAI) reports that ChatGPT cites less sources the shares of Reddit and Wikipedia decline Potential reasons: OpenAI tries to save money doing less search grounding for guests / logged-out users (tests from Claneo supporting it) A potential clean-up as both Reddit and Wikipedia were "overcited" Ray: Google dropping the num=100 parameter led to search tools getting less results for grounding (one search only gets 10 results) - consequently Reddit an

Key Takeaways: RexBERT is a language model specifically trained on E-Commerce data that outperforms general-purpose models Potential...

Key Takeaways: Since end of June Reddit seems to not run under referral in Analytics, but flagged as source Direct / None Savy proposes...

Key Takeaways: ChatGPT 5 also uses query fan-out and outlines it in the conversation response There are bookmarks to retrieve the initiated searches triggered for a certain prompt Kronenberg: ChatGPT might use a so called meta search that provides search grounding from different sources such as Bing or Google or other features: "OpenAI-Caches: eigene Zwischenspeicher und Crawling-Daten Filter & Re-Ranking: bevorzugt werden vertrauenswürdige Institutionen wie BBC, Reuters,

Key Takeaways: OpenAI conducted a study with the National Bureau of Economic Research of 1.5 million conversations, classified them and...

Key Takeaways: Google dropped the ?num Parameter from search that enabled to view 100 results for a query at one glance: https://www.google.com/search?q=paintball&num=100 Tracking tools like DataForSEO, SISTRIX & SEMrush as well as scrapers such as from ChatGPT, Perplexity etc. relied on that parameter to initially get more than 10 results This results in increasing costs for both trackers and LLM chat bots to provide Google search based data / grounding Plus: Google Search

Key Takeaways: Da KI Assistenten vielerlei Quellen aggregieren, kann es zu ungenauen teils fehlerhaften Antworten bzgl. Produkten oder...

Key Takeaways : Anthropic about to release Claude Chrome Extension to interact with websites directly in the browser first test batch of...

Key Takeaways : Dan Petrovic tested the use of Schema Structured Data mark-up on a webpage of his asking ChatGPT 5 to summarize it There was no evidence of Schema even reaching the model The answers with and without Schema were quite similar ChatGPT itself replied multiple times that the browsing tool does not provide any Schema structured data just plain text from the raw HTML Inspired by a previous experiment that found impact of Schema on former ChatGPT models -...

Dan Petrovic analyzed Google Chrome and found the exact chunking mechanism and embedding logic used, now being able to to browse,...

Key Takeaways : Grok also does a Query Fan-Out - rewriting a prompt into searches Grok uses Brave Search instead of Google or Bing Source...

Key Takeaways: Metahan analyzed ChatGPT chats and found the core features and configurations of it The Reranking Model =...

Key Takeaways : Adobe conducted a survey of 1.000 people in the US, 800 consumers and 200 marketers regarding their usage of ChatGPT...

Key Takeaways: Metahan analyzed the JSON Responses of Perplexity and identified Ranking Patterns " Success requires not just keyword...